We've Packed Human Expertise, Tech & AI Into Dental Marketing

A Web Experience With Your Personality, Built on a Smart Platform That Brings In New Patients

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Be Their First Choice Before They Ever Meet You

Every feature is thoughtfully designed to win patients over, from the first Google search to the moment they decide to reach out.

  • Dental SEO and GEO example: a person on a park bench searches "deep cleaning asheville" on a phone, and an illustrative AI answer names Alder Periodontics.

    Built for the Way Patients Search

    Your treatment pages are written and structured to help patients find your practice in search results and AI answers. We connect the words patients use with clear information about your treatments and locations.

  • AI chat assistant on a dental website: on a laptop, Way Dental's assistant answers "Do you offer veneers?" with a short reply, a veneers video and a consultation button.

    An Answer That Leads Somewhere

    Our chat assistant answers patients from your practice's own pages, even when the office is closed, and plays patient education videos right in the chat. When a patient is ready, it nudges them toward a call or an appointment request. It's designed never to diagnose or quote a fee.

  • Dental appointment request form on a tablet: on a breakroom table beside a salad, a demo practice's form shows Monday morning and two afternoons chosen.

    Appointment Requests Without Leaving Your Site

    Our appointment request form is part of your website and fully branded to your practice, while most third-party forms send patients off to another site. It walks them through one step at a time, and it's Google Ads optimized, reporting each request back to your campaign.

  • Dental implant patient education video: an older couple, seen from behind at a dining table at dusk, watch it on a laptop.

    A Head Start on Case Acceptance

    Every site comes with our library of 40+ patient education videos. A patient reading about implants can watch how one works on the same page and come to the consultation knowing the basics. Each video also gets its own page that Google can show in video results.

  • Dental implant pages written for two practices: two phones side by side show Dental Clinique's and Dr. Raffi's pages, each in its own words.

    Your Practice's Voice, Written for Search

    We rewrite every page for your practice, keeping the treatment information patients search for. The wording is distinct even from other Clue Dental sites, so search engines see your own version and the site sounds like your practice.

  • Custom supporting image on a dental implant page: a laptop on a studio workbench shows the page with a woman on a desert patio.

    Supporting Images That Look Like Your Practice

    Few practices have a photo on hand for every treatment page. Where yours leave a gap, your site gets an image matched to your brand and the page it sits on, and no other Clue Dental site uses it.

  • Accessible dental website on a phone: a practice's exams page, with its 'Listen to this page' button enlarged beside it.

    Welcoming for Every Patient

    Patients with disabilities should be able to learn about your care and request an appointment like anyone else. Your site is built to WCAG 2.1 AA, the standard ADA website accessibility is usually measured against, right down to the videos and the appointment form.

  • Chairside patient education app: a dentist shows an older patient the Dental Implants video on a tablet, over his shoulder.

    Treatment Plans Patients Can Picture

    Our chairside app, included with your website, brings the patient education videos into your operatory. Play the procedure on screen while you explain your recommendation, so the patient sees what you're describing.

  • Custom page on a pediatric dental website: a tablet on a family entryway table beside a child's backpack shows a page about a first visit.

    Your Strengths Set You Apart

    Every practice has something of its own: a membership plan, same-day crowns, a doctor who treats sleep apnea. Tell us what you want patients to notice and we build a section or a page for it.

AI-Savvy, Not AI-Slop

Clue's robot flying with jet boots

Anyone can generate a basic website in a day now. Getting it found in search and in AI answers, then turning those visits into ringing phones and scheduled appointments, takes decades of knowing dentistry and how patients look for it.

AI is one tool among many at Clue, and nobody prompts a website into existence. Every site takes many hours of hands-on work from people who know dentistry, the way your scanner speeds up a crown without doing the dentistry for you. Doing this properly is a full-time job. It's ours, so it doesn't have to be yours.

You Speak Dental, Your Website Speaks Patient

Most chat widgets are made for any business. We built ours in-house for dentistry, and we train it on each practice's own pages and the way that practice talks. When a patient types "deep cleaning", it explains scaling and root planing in plain language and answers her next question before she has to call.

Dental AI chat assistant on Dr. Raffi General & Implant Dentistry's website, explaining deep cleaning in plain language and playing the recommended video

Marketing for the Dentistry You Want to Do

We run your website, search and Google Ads around your practice's priorities, from the care you offer to the locations you serve.

  • SEO includes regular deep reviews, audits and adjustments, using search data to decide where your site needs attention.

  • GEO gives AI assistants consistent facts about your doctors and treatments, with clear answers they can draw on.

  • Google Ads connects the searches you pay for with the right pages on your site. We review those searches and adjust campaigns around the care you want to promote.

We Make Every Dollar Work Harder

Our aim in every decision is to get you the best return we can. We keep looking for ways to improve, even when the numbers look good.

In our ongoing SEO work, we review how often people click through from Google search to your website. For practices running Google Ads, we examine spending alongside the ad calls and submitted appointment requests we count. What we learn helps guide what we work on next.

When something isn't pulling its weight, we change it: a search that keeps costing money without bringing in ad calls or requests gets cut. And when we build your campaigns, you get a walkthrough of every ad and keyword and the thinking behind them, so you always know what your money is buying.

Clicks to Your Site From Google Search

200300400500123456MonthMonth 1: 360Month 2: 374Month 3: 389Month 4: 376Month 5: 402Month 6: 414360414

Ad Spend per Call or Request From Google Ads

$60$80$100$120123456MonthMonth 1: $100.00Month 2: $90.00Month 3: $87.50Month 4: $85.71Month 5: $88.00Month 6: $85.19$100.00$85.19

A Look That's Unmistakably Yours

Our logo and branding work gives a practice one look and feel, from its colors and lettering to its website. See the work we've done for dental practices.

Dental branding for Acacia Family Dental: a teal card with the white acacia tree logo, letterhead, a business card and an appointment card.

Work Directly With Real Humans

Your questions go to the people building your website and managing your campaigns. With decades of combined experience in dentistry and technology, they direct the work from start to finish.

Special Programs for Group Practices & DSOs

We work with individual practices and with groups and DSOs. For a practice with several locations, each office can have its own pages, with the right team and visit information. We also work with companies that serve dentistry.

No Need to Have It All Figured Out

Tell us about your practice and what you're considering. We'd be happy to set up a call to talk through your vision.

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